DESIGNED FOR EVERYONE, TAILORED TO YOU
SMART
concept workshop & coaching
START-UP
PROBLEM SOLVING
SOLUTION ASSESSMENT
BUSINESS PLAN
What is the Smart Concept Workshop?
A smarter way to turn your idea into reality.
The Smart Concept Workshop (SCW) is designed for innovators looking to develop a concept. From a deep dive into the details of an initial idea to determine its validity, marketability and commercialisation potential, this workshop will jumpstart your creative process.
FONSEKA was the first to offer this service in Queensland and has since been adopted by competing digital agencies, which we observe as a positive trend. We recognised a need within the start-up community for initiatives that want to enhance their businesses through new technology and guidance from successful entrepreneurs. After several product journeys, the Smart Concept Workshop was born!
FAST Results
We conduct an intensive workshop combined with an in-depth technical review that lets us assess risk, design your ‘Minimum Viable Product’ (MVP) and prepare your project for development in the best possible way.
Is my idea worth the risk?
Verify your concept with us and kick it off without stress
Unlock key insights for your project.
Limit Risks
Identify problem areas in your concept and build strategies to effectively mitigate future risk.
Reduce Costs
Avoid superficial, bloated development costs.
Define Product Strategy
Control and help devise a roadmap with industry-tested product design frameworks.
Speed
Find the fastest, most effective path to the market.
Have Fun
Enjoy the process of creation.
Why with us?
First in Queensland, Experienced, and Professional.
% success
of workshop participants will save on costs and improve the likelihood of avoiding wastage.
% were satisfied
positive feedback received after the workshop from participants.
% accurate quoting
acceptance of honest & accurate development quotes.
This workshop is inspired by the work of
Eric Ries, the author of 'The Lean Startup'.
What our clients say
Over 100 projects and more than
10 years of experience working worldwide.
" Exceeded expectations. Prompt, responsive, excellent communication, accommodating. "
Peter Neumeister
Special Projects Manager (ProVision Group)
" This workshop saved us months of wasted development. We walked out with a validated concept, clarity on our customer segment, and a roadmap the whole team rallied behind. "
Catherine H.
Startup Co-Founder
" These guys are geniuses. We were blown away by the insights. "
Joey J.
Brisbane Based Cleaning Company
" The customer validation framework was a game changer. We realised quickly that our initial assumption was wrong, and it saved us from a costly mistake. "
Liz Purnell Web
Founder (Fertility Quest)
" I expected brainstorming. What we got instead was a structured process that connected strategy, customer insights, and feasibility. Easily the most productive workshop we’ve ever done. "
Lee Volk
Toowoomba Jewellery Repairs
" The workshop took our vague idea and refined it into a precise problem statement, target audience, and MVP concept. It accelerated our entire go-to-market plan. "
Matthew Larsen
Stealth Engineering
Climb your ladder
Discover other workshops that we offer.
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How to Be a Better You
Finding the right balance between personal and work life is hard. Our holistic approach to personal development will help build a greater understanding of yourself.